Prada

Prada was founded in 1913 in Milan, Italy as a manufacturer of leather bags. Prada's collection of luxury fashion and goods is defined by the surprising use of a specific material in an unusual context, something which she has translated to her fragrance collection. Prada is said to be the most prominent example of a new form of inward-directed luxury and they avoid very loud colouring and are as cool, comfortable, pure, graceful, and minimalistic.